Privacy Policy

Effective Date: 29 March 2026

This Privacy Policy explains how BULL Equipment USA collects, uses, and protects your personal information.

1 – Introduction

1.1 - Site (hereinafter "the site"): www.bull-equipment.com

E-mail address: contact@bull-equipment.com

2 – Data We Collect

We may collect the following information:
• Contact Details: Name, email address, phone number, mailing address, ZIP code
• Lead Ad Submissions: Information you provide via Meta Lead Ads or contact forms
• Purchase & Quote Requests: Details about your equipment interests or transactions
• Device & Usage Data: IP address, browser, pages visited, referral source, and session behavior
• Communications: Emails, calls, texts, or messages exchanged with us

We may use cookies, pixels, and analytics tools to collect some of this data.

3 – How We Use Your Data

We use your information to:

•Respond to inquiries and send quotes or order updates

•Deliver purchased products or services

•Communicate via phone, email, or SMS (if you’ve given permission)

•Improve our website and customer experience

•Promote products or services, including retargeted ads (e.g., via Meta or Google)

•Comply with legal obligations

4 – Data Sharing

We may share your information with:

•Service Providers: For hosting, delivery, marketing, analytics, and payment processing

•Advertising Platforms: If you engage with our ads (e.g., Meta Lead Ads)

•Other Parties: As required by law or as part of a business transaction (e.g., sale, merger, or acquisition)

Any sharing of data is done in accordance with applicable laws and for the purposes described in this policy.

SMS and Mobile Information

Mobile information, including phone numbers and SMS opt-in data, will not be shared, sold, rented, or disclosed to third parties or affiliates for marketing or promotional purposes.

SMS opt-in consent and related data will not be shared with third parties for their own marketing purposes.

We may share mobile information with service providers solely as necessary to provide our messaging services and to support communications with you.

5 – Data Protection

We use encryption, secure servers, and other measures to protect your data

6 – Cookies

We use cookies, web beacons, and similar technologies to:

•Analyze website traffic and performance

•Deliver personalized ads and content

•Understand how visitors interact with our website

You can manage cookie preferences in your browser settings. Some tracking may continue even if cookies are disabled.

7 – Your Rights

- Access: Request a copy of your data.

- Correction: Update inaccurate data.

- Deletion: Request deletion of personal data.

- Opt-Out: Unsubscribe from marketing communications.

If you are a California resident, you may have the right to:

•Request access to the personal information we’ve collected about you

•Request deletion of your personal information

•Request correction of inaccurate data

•Opt out of certain types of data sharing or profiling

•Appoint an authorized agent to act on your behalf

To exercise these rights, email us at contact@bull-equipment.com or call 805-558-8580. You will not be discriminated against for exercising your privacy rights.

8 – Contact Us

If you have any questions or concerns about this policy or your data, please contact us:

BULL Equipment USA
📧 contact@bull-equipment.com
📞 +15125532855
🌐 www.bull-equipment.com